Just like what they did with software, now subscription fees are coming for your car. The article below talks about subscription fees for heated seats in your car. This is outrageous.
I can see paying a subscription if you want something like XM radio or Onstar, but if you buy a new car, any bells and whistles will be available only as a subscription. Its called Features on Demand. Heated seats are built into the car to begin with, so I guess if you don't pay the subscription fees every year they will be deactivated? That's just not right.
I'm not sure if this applies just to new EVs or any new cars, but already built-in functions like heated seats shouldn't be considered a subscription like a radio. This is a new way to be nickeled and dimed to death.